Strong software products rarely begin with a perfect specification. They usually begin with a business problem, a set of assumptions, and a team that needs enough clarity to move without locking itself into the wrong thing.
A useful discovery phase maps the people, workflows, data, risks, integrations, and launch constraints around the product. That work gives the team a roadmap that is practical enough for delivery and flexible enough to adapt as new information appears.
The best output is not a heavy document. It is a shared operating picture: what matters first, what can wait, where technical risk lives, and how the product can prove value quickly.
